Webinar May 17: ChemSec study reveals consumer brands’ demand for clarity on recycled plastics
A new interview study from ChemSec on non-mechanical recycling shows that there is a gap between supply and demand when it comes to recycled materials, causing confusion and bottlenecks.
Among other things, suppliers go out of their way using elaborate trade schemes to reach the coveted ”100% recycled” tag, which – it turns out – is not that important to consumer product brands. Far more crucial aspects, according to several major B2C companies, are:
(*) Honest communication towards customers
(*) Comprehensive information from suppliers
(*) Clear standards for recycled material
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