What are you drinking?



A can of soup, a carton of juice, a bottle of wine. When shopping for any of the above, it stands to reason that you could turn to the calories or inspect the ingredients. As you’d imagine, food and drink producers are obliged to label their produces’ ingredients and calorie content. Wine, however, is exempt.

In fact, the Commission’s Regulation 1169/2011 exempted all drinks stronger than 1.2% alcoholic strength by volume (ABV) from needing ingredient or nutritional labelling (i.e calories).

This regulation  was the subject of frenzied lobbying by the alcohol industry who argued that labelling would be economically ruinous for small and medium-sized producers, that consumers didn’t really want to know the ingredients, and that they wouldn’t understand them even if they did.

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