The Factsheet with key messages about bio-based cleaning products is now available
While much information on bio-based products is available, it is often too technical and difficult to understand for consumers. For this reason, BioCannDo develops a series of factsheets with key messages on various bio-based products. The first factsheet is about household cleaning products; it contains a set of key messages developed by the BioCannDo team after an exchange with sector associations and manufacturers; our key messages have also been tested in consumer focus groups.
The factsheet about bio-based household cleaning products is addressed to other projects, initiatives and actors who want to communicate about bio-based cleaning products. In addition to the key messages, short background information is provided within the factsheet. The key messages can serve a basis for communication activities and they have been designed for sharing.
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