- February 1, 2021
- Que Choisir
Green dot logo - A long-awaited disappearance
Finally ! After decades of fierce battles between various associations, foremost among which is the UFC-Que Choisir, the Green Dot should quickly disappear from our packaging. While this logo is familiar, the majority of consumers are mistaken about its meaning. About 60% mistakenly think it indicates that the packaging is recyclable. In reality, it just reflects the fact that the marketer has paid a membership fee to Citeo (formerly Eco-packaging), the organization responsible for managing and financing the recycling of packaging and paper.
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