Environmental performance of pro ducts & businesses | Consultation Period 20 July 2020 - 31 August 2020


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This initiative will require companies to substantiate claims they make about the environmental footprint of their products/services by using standard methods for quantifying them.

The aim is to make the claims reliable, comparable and verifiable across the EU – reducing ‘greenwashing’ (companies giving a false impression of their environmental impact).

This should help commercial buyers and investors make more sustainable decisions and increase consumer confidence in green labels and information.

CONTINUE READING ON: ec.europa.eu

                   

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