5 Steps to Greater Sustainability in the Chemical Industry
Green chemistry has become a multi-billion dollar industry. To keep up with safety needs, consumer demand, regulations and a greater global movement towards sustainability, the chemical industry has been increasing its innovative efforts in this area.
And yet, to many people, “green chemistry” sounds like a contradiction in terms. Despite the industry’s focus on adopting alternatives that are safer and more environmentally-friendly, much of the public still sees chemicals as toxic and dangerous. This presents a challenge for chemical companies and organizations that are eager to help educate consumers about advances in green chemistry, but haven’t yet figured out how to break through negative perceptions.
CONTINUE READING ON chemical-materials.elsevier.com